Sales recruitment that lifts the number, not just the headcount.
Mon-Fri 8am-8pmUK-wide

Why we exist

Sales recruitment is its own discipline. The CV doesn't tell you whether the candidate hit quota. The references rarely do either, unless you know how to ask. The wrong sales hire costs not just a salary, it costs the territory for a year. Generalist agencies miss those signals.

Smart Moves Recruitment was set up to fix that. We are a UK permanent recruitment partner specialising in sales, BD, account management and commercial roles. One belief at the centre of the desk: a sales hire only counts when they ramp. The employer gets a brief taken seriously, a shortlist of candidates with documented quota attainment, and a consultant who has actually spent time understanding the comp plan, the patch, the deal cycle.

What we do, plainly

We place permanent sales staff for UK employers. SaaS scale-ups, fintech, B2B services, FMCG, industrial, channel-led businesses. Our desk is built around hires that ramp and stay, every step geared toward six-month outcomes.

The roles we place most often:

  • SaaS Account Executives, BDRs, SDRs
  • Enterprise Account Executives and Strategic Account Directors
  • Business Development Managers and Directors
  • Inside Sales reps and Telesales leads
  • Field Sales reps (territory and regional)
  • Account Managers and Senior Account Managers
  • Key Account Managers and Strategic Account Directors
  • Channel and Partner Sales Managers
  • New-Business hunters and net-new ARR specialists
  • Sales leadership: Heads of, VPs, Directors, CROs
  • Customer Success Managers with renewal targets
  • Pre-Sales / Solutions Engineers and demo specialists

How we vet

Every sales candidate goes through:

  • Right-to-work verification
  • Reference contact (current and previous employer)
  • Documented quota attainment (last 4-8 quarters)
  • Win rate, deal size, sales cycle length captured in writing
  • OTE expectations and on-target / over-target history
  • A structured competency conversation, scenario-tested

Who we work for

Our clients are UK employers running B2B sales operations. SaaS scale-ups in London and Manchester, fintech and devtools in Cambridge and Edinburgh, B2B services nationwide, FMCG and industrial sales across the country, and channel-led businesses building partner ecosystems.

How we think about a placement

A successful placement is not a CV submission. It is the moment six months later when the new hire is ramping, the pipe is filling and the first deals are landing. That is the only outcome that matters to us, and the only one we measure against.

Our values, the short version

  • Brief the role properly. Comp plan, OTE, patch, deal cycle, on day one.
  • Tell the truth. If the OTE is below market, we will say so. If quota attainment doesn't match the patter, we will not pretend it does.
  • One throat to choke. One consultant per client, end to end.
  • Stand behind the work. Free replacement window on every placement.
  • Quota-aware by default. Documented attainment checked before introduction.

Want to talk?

Use the contact form and we will come back within one working day. Mon-Fri, 8am-8pm.

Recruiting for a sales seat?

One consultant, a written brief, a quota-vetted shortlist in 5-7 working days.

Submit a Vacancy